Klikit, the Singapore-based platform that came out of stealth mode with pre-seed funding of $2 million now reportedly aims to work toward gathering order data from all apps into one platform to rescue Southeast Asian restaurants from ‘tablet hell.’

The funding round was co-led by Wavemaker Partners and Global Founders Capital, and included investments from AfterWork Ventures, Gentree Fund, Nordstar, Reshape Ventures, Moving Capital, Pentas Ventures, NasDaily's Nuseir Yassin, Gojek co-founder Kevin Aluwi, Radish Fiction creator Seung-yoon Lee, and YouTuber Lazar Beam. Gojek, YouTube, and Flash Coffee executives are among the strategic angel investors.

Since its inception, in the Philippines, Indonesia, Malaysia, Taiwan, Singapore, and Australia, over $2.8 million in orders from 150 companies have been processed using klikit's SaaS platform.

Presently, users include MadEats and Just Kitchen, two startups for ghost kitchens, and Bistro Group, the Philippine-based franchisee of Buffalo Wild Winds, Hard Rock Cafe, and TGI Fridays.

Klikit distinguishes itself from historical POS systems, which were developed for single-brand firms by allowing restaurants and ghost cooks to manage various food brands spanning channels and locations on a single device. 

Klikit can swiftly update menus across delivery apps, thanks to its official API agreements it has with services like foodpanda, GrabFood, UberEats, and GoFood. It provides on-demand access to past data analytics, such as daily sales, product mixes, as well as channel breakdown, in contrast to many F&B software systems that confine data to time-limited viewings.

Given that many restaurants in Southeast Asia frequently process food deliveries by social media like WhatsApp, voice messaging, or SMS, klikit also makes it possible for these orders to be submitted to its order dashboard, to be considered in its analytics.

If klikit users have excess equipment and capacity, they can also sign up for access to the company's virtual brand collaborations with artists and consumer brands. To launch two ‘creator drops’ in late 2022, Klikit is currently collaborating with creators that have a total following of 38 million in Australia and the Philippines.

Source credit: https://techcrunch.com/2022/10/06/saas-platform-klikit-saves-restaurant-kitchens-from-tablet-hell/